Client:Holiland

Category:Branding / Visual Identity

Design:cheeer STUDIO

Motion Graphic:cheeer STUDIO

Location:Nanjing, China

Year:2021

Holiland Lab Nanjing is the second conceptual pastry store by Holiland. It presents an experimental spirit to deconstruct the process of baking and uses unique thoughts to create a sensory experience. It breaks the framework, and crosses the boundaries of convention, and defines a brand-new "dessert rule."